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NPD Group
1 min read
NPD: 210m smart TV devices installed in the US
In the US there were 210 million devices that delivered internet connectivity to consumers’ TV…
1 min read
NPD: 17% of US viewers use only SVOD services for video
In the US, 17% of the population solely used SVOD services like Netflix, Amazon Prime…
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NPD: video accounts for 78% of US smartphone data
Streaming video accounts for 78% of total data used by smartphone owners in the US,…
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4K UHD TV on threshold of mass-market, says report
Ownership of 4K UHD-capable TVs is on the threshold of becoming a mass-market phenomenon, at…
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Over half of US homes now have TV connected to the internet
Over half of US homes with an internet connection now have at least one TV…
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US internet connected TV devices set for growth
There will be 231 million installed devices able to connect to the internet and deliver…
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Half of US web homes have connected TV devices
Half of US internet homes now own a connected TV device, such as a games…
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Streaming media player ownership to hit 40% in US
Streaming media player penetration is set to reach 40% of US broadband homes by 2017,…
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UltraViolet awareness hits 44% in the US
Awareness of UltraViolet is “on the rise” among US consumers, with 44% now claiming to…
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UHD TV sales up almost nine times this year
Almost nine-times the number of 4K, Ultra High Definition TVs sold in the US last…
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Streaming media player ownership reaches 17% in US
Some 17% of US households owned streaming media players in Q2, after 6 million were…
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More than half of millennial tablet owners ‘second screen’
Some 56% of US tablet owners aged between 18 and 34 use their device in…
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OTT subscribers are ‘most voracious’ TV Everywhere customers
Despite industry fears of ‘cord cutting’ or ‘cord trimming’, subscribers to OTT services like Netflix…
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OTT video watched by 75% of young adults with connected TVs
More young people with connected TVs watch OTT video than they do content from a…
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Viewers not engaging with second screen TV apps
Viewers are not commonly using apps designed to enhance second-screen engagement with TV, like Viggle…