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Vizio launches ad business
Smart TV vendor Vizio has announced the creation of a new advertising business unit. The…
WARC: short-form video to be key growth area for ads this year
Short-form video, usually defined as content under 10 seconds in length, will be a key…
eMarketer: UK programmatic ad spend to reach £3.39bn this year
Programmatic digital display ad spend in the UK will reach some £3.39 billion by the…
Google launches dynamic ad insertion for video, searchable TV listings
Google is launching dynamic ad insertion for video and is adding TV listings to its…
ITV and Yospace sign ad replacement pact for ITV Hub
ITV has partnered with Yospace, using the latter to provide dynamic ad insertion across live…
Facebook steps up video efforts with ad plans
Facebook is stepping up its video efforts with a new ‘suggested video’ feature that will…
Videology ups product head to new UK MD role
Video ad platform Videology has upped global product head Rich Astley to the new position…
Box TV taps Yospace and Tremor Video for ad-replacement technology
UK music channel Box TV has tapped Yospace and Tremor Video to deliver ad-insertion technology…
Channel 4 launches personalised video ads
Channel 4 has rolled out “dynamic personalised video ads” on its 4oD on-demand service after…
Facebook reportedly eyeing TV-style ads
Facebook is reportedly looking to sell 15 second TV-style ad spots for its site, with…