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Vizio launches ad business

Smart TV vendor Vizio has announced the creation of a new advertising business unit. The…

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WARC: short-form video to be key growth area for ads this year

Short-form video, usually defined as content under 10 seconds in length, will be a key…

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eMarketer: UK programmatic ad spend to reach £3.39bn this year

Programmatic digital display ad spend in the UK will reach some £3.39 billion by the…

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Google launches dynamic ad insertion for video, searchable TV listings

Google is launching dynamic ad insertion for video and is adding TV listings to its…

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ITV and Yospace sign ad replacement pact for ITV Hub

ITV has partnered with Yospace, using the latter to provide dynamic ad insertion across live…

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Facebook steps up video efforts with ad plans

Facebook is stepping up its video efforts with a new ‘suggested video’ feature that will…

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Videology ups product head to new UK MD role

Video ad platform Videology has upped global product head Rich Astley to the new position…

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Box TV taps Yospace and Tremor Video for ad-replacement technology

UK music channel Box TV has tapped Yospace and Tremor Video to deliver ad-insertion technology…

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Channel 4 launches personalised video ads

Channel 4 has rolled out “dynamic personalised video ads” on its 4oD on-demand service after…

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Facebook reportedly eyeing TV-style ads

Facebook is reportedly looking to sell 15 second TV-style ad spots for its site, with…