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SES renews content distribution deal with NFL
Satellite operator SES has renewed its partnership with the National Football League (NFL) to deliver NFL game content to over 35 broadcast partners across Europe, Asia, North and South America.
The deal sees broadcasters leverage SES’s advanced satellite, IP and fiber network, while airing NFL games.
In order to meet the league’s requirements, SES has provided a unique combination of IP-based transport protocol (SRT) and its global satellite fleet to deliver all game content. This included the addition of the recently launched content orchestration platform, SES SCORE, and SES’s new ASTRA 1 Sports platform in Europe, with renewed prime satellite capacity for Americas (SES-14) and Asia to distribute over 150 upcoming games with the option to add more games in the future.
The operator which has worked with the NFL since 2005, today offers five simultaneous feeds for NFL games across its global content delivery network, with the ability to expand to 14 feeds if needed.
SES said the agreement comes at a time when there is increasing global interest in the NFL. The company has a history of providing satellite-based sports content for global single-day and multi-day sporting events, broadcasting more than 700 hours of premium sports and live events each day.
“We are delighted to continue our partnership with the NFL as they again put trust in our hybrid delivery model, utilizing our satellite network paired with extensive terrestrial infrastructure,” said Michele Gosetti, head of sales, sports & events at SES. “Our track record with the NFL spans nearly 20 years, and as the league expands into more international markets, we have both the infrastructure and innovative video capabilities to meet their needs today and in the future.”
“The NFL is committed to reaching more fans around the world through both live events and expanded broadcast engagements, including the NFL International Series, and making our games and content available in more countries via a growing ecosystem of broadcast technologies,” said Jeffrey Lombardi, senior director, international production operations at the NFL. “Thanks to the strong hybrid delivery model SES offers us, we are able to provide game content to more people and places around the world with the quality and reliability that ensures an enjoyable fan experience.”