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Pluto TV deepens reach in France, launching on Bouygues Telecom set-top boxes
Paramount Global’s FAST provider, Pluto TV, is to further expand its presence in France, with the launch of the Pluto TV app on local service provider, Bouygues Telecom’s set-top boxes.
The Pluto TV app are available on the French telco’s Miami, Bbox 4K and Bbox 4K HDR set-top boxes, currently installed in the region.
The FAST platform’s showcase content from Paramount’s family of brands, including Paramount Pictures, Nickelodeon, BET, Comedy Central, and MTV.
Pluto TV’s themed channels includes Pluto TV Paranormal, Pluto TV Thrillers and Wild Side TV, as well as channels dedicated to hit series such as South Park, One Piece, MacGyver and Un Gars Une Fille.
The ad-supported streaming service debuted in France in 2021, under the former brand ViacomCBS, prior to becoming Paramount Global. This partnership marks the first of its kind with a telecommunications operator in France.
“This partnership with Bouygues Telecom marks a key milestone for Pluto TV’s growth in France, where set-top boxes play a central role in the distribution of content,” said Olivier Jollet, executive vice president and international general manager of Pluto TV. “The collaboration with Bouygues Telecom is a testament of our commitment to meet audiences through all their preferred means to access content, bringing Pluto TV’s 125+ unique channels to new households.”