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DAZN selects MainStreaming for DAZN Edge platform expansion
Sports streaming platform DAZN has tapped Milan-based media delivery company, MainStreaming, to expand its private video delivery network DAZN Edge platform to European markets.
The company is expanding its DAZN Edge platform in aim to enhance the viewer experience by optimising content delivery.
Launched in 2021, the DAZN Edge platform delivers the majority of DAZN content across Europe.
The expansion was driven by the current season of Italian Serie A football which includes more DAZN Edge points of presence and additional monitoring capabilities. The video delivery network reduces latency, improves video quality, and ensures uninterrupted streaming.
MainStreaming empowers enterprises, media, and gaming companies to ensure the best Quality of Experience (QoE) for audiences, providing scalability and full control over the video distribution process.
DAZN Edge is built with MainStreaming’s proprietary Video Edge technology that has been optimised for broadcast-grade live and VOD streaming at scale. The platform incorporates edge computing applications like watermarking and includes machine learning to improve the personalisation of the viewer experience. The media tech outfit designs, deploys, operates, and supports the DAZN Edge platform, and works with multiple ISPs throughout Europe to assure optimal QoE.
In 2023 DAZN expanded its DAZN Edge capacity to assure QoE to all its viewers, by deploying ever deeper inside ISP networks to deliver an improved service to growing regional audiences. This is coupled with MainStreaming’s latest Analytics release that provides even more granular data, giving DAZN full and real-time visibility of service performance.
Robin Oakley, VP Distribution Engineering at DAZN said: “Our important ISP partners, who help us deliver great sports viewing experiences to our shared customers, also benefit from the significant investment we have made in DAZN Edge that ensures highly efficient delivery of streaming video over broadband networks.”
Antonio Corrado, CEO at MainStreaming added: “Our focus has always been to redefine how video streaming distribution is architected to enable highest performance, with optimal efficiency, at the highest scale. Our real-time video delivery technology distributed throughout our Video Edge network is how we deliver these key requirements for our customers. Our Video Edge Network operates differently from standard CDNs, which shines through in how we deliver live streaming at scale for DAZN.”