Evergent and Irdeto join forces to target OTT streaming

Revenue and subscriber management provider Evergent has struck a partnership with cybersecurity firm Irdeto to integrate its subscription and customer management solutions with Irdeto’s video streaming security and management tools. The agreement will enable OTT streaming providers to quickly bring innovative, custom use cases to market. 

The new partnership will provide companies with solutions for tailored customer offerings, allowing streaming providers to quickly bundle different offers and services and bring them to market.

Research firm Statista forecasted the global market for OTT video is expected to grow over the next five years at a CAGR of 10%.

The two companies said the deal will bring together the configurable and easy to deploy solutions for subscription service providers from Evergent and Irdeto.

Evergent’s suite of flexible monetisation and customer experience solutions make it possible for OTT streaming video and other service providers to quickly plan, evaluate and implement new business strategies.

While, Irdeto provides an enriched suite of end-to-end OTT solutions that help maximise the value of their platform and their content rights. Pay-TV operators pushing for super-aggregation can leverage Irdeto’s cybersecurity solutions to deploy a hybrid (or pure OTT) service on an Android TV or RDK set-top box at faster, more flexible and secure way.

“Speed and flexibility are key to surviving and thriving in our current economic climate,” said Vijay Sajja, founder and CEO of Evergent. “With our partnership with Irdeto, we’ve found a company with common goals and values. The combination of our unique product offerings will make it possible for our OTT customers to design the services and bundles that will help them to acquire and maintain loyal subscribers. The subscription services market can count on Evergent and Irdeto for speed, flexibility and reliability.”

Doug Lowther, CEO at Irdeto, added: “The synergy between Irdeto’s secure video streaming solutions and Evergent’s customer management tools will make a substantial difference for streaming video providers and other subscription-based videos. No other solution offers the same breadth of functionality and ease of use. We look forward to developing this partnership and providing additional value to our customers in the months to come.”