MuxIP debuts Pod FAST TV for vodcast and podcast distribution

Ad-supported streaming technology company MuxIP has debuted its Pod FAST TV product, which will enable global streaming distribution of vodcast and podcast content targeting major FAST channel platforms.

MuxIP made the announcement, along with PodcastOne TV, which is a new linear FAST channel powered by FASTHub for Pod FAST TV, launching this summer. The FAST platforms will include LG Channels, Pluto TV, Roku, Samsung TV Plus, and Tubi.

The tech outfit collaborated with AVC Group, a global integrator and distributor of audio, radio and vision products, to deliver FASTHub for Pod FAST TV to its roster of content creation clients across Australia, New Zealand, Middle East, North Africa, India, and the Pacific Islands.

Pod FAST TV format enables podcasters/vodcasters to expand audiences and advertiser support beyond audio-only formats and deliver live capabilities for higher CPMs and higher engagement.

PodcastOne TV is the first live FAST channel for podcasters, enabling podcasters to distribute live interactive engagement targeting the major streaming platforms and Smart TV OEMs, including Amazon Freevee, PlutoTV, Samsung TV Plus, Roku, TCL, Samsung TV Plus, and Tubi.

Tom Link, founder and CEO of MuxIP said, “The value of podcasting and vodcasting is incremental, as niche programming on all devices grows, and FAST is on a similar growth trajectory. We see FASTHub for Pod FAST TV as an essential element in digital distribution for today’s talent market.”

Kit Gray, president of PodcastOne said, “The FAST channel market is a natural growth extension for our award-winning podcast talent, and provides an even wider audience for viewers, listeners, and advertisers. Vodcasting has been growing steadily in the past few years, and FAST is an obvious distribution outlet.”

Simon Jackson, CEO of AVC Group said: “As radio expands its streaming capabilities to also include a vision component, the FASTHub for Pod FAST TV product will deliver an entirely new platform for station groups, stations, and talent to extend their brands in powerful new ways. The ability to deliver live and on-demand vodcasts into FAST is a programmer’s dream.”