The number of SVOD subscriptions across 13 Arabic countries will rise to reach 28 million by 2029, according to new report by Digital TV Research.
This is a 13 million rise on the current 15 million in 2023, with Netflix still expected to lead the market, said the report.
Local players are however predicted to provide a strong challenge, with StarzPlay, Shahid VIP and OSN+ to account for 46% of the Arabic total subscriptions by 2029 – collectively adding 4.7 million subscribers from 2023.
Simon Murray, principal analyst at Digital TV Research, said: “As some of the US-based platforms lower their global rollout and local content commitments, the Arabic players will thrive.”