Roku adds eight new channels from NBCUniversal to FAST offering

NBCUniversal has expanded its FAST distribution deal with Roku, with the additional launch of eight channels on the FAST operator.

Among the roster of channels from NBCU’s Global Distribution Studio Entertainment catalogue are Murder She Wrote, Little House on the Prairie, Universal Crime,  Saved By The Bell, TNBC (Teen NBC) and Bad Girls Club. The six channels launch on Roku from today.

While channels including Universal Action featuring action-packed series such as The A-Team, Magnum P.I. and Knight Rider, as well as Alfred Hitchcock Presents based on the anthology series of iconic mysteries by the filmmaker, will launch on Roku later in the year.

The deal expands NBCU’s current partnership with Roku, with its previously launched channels available to stream on the platform, including NBC News Now, Dateline 24/7, Today All Day, LX, NBC local channels, Telemundo regional news channels, Sky News International, and The Rotten Tomatoes Channel.

NBCUniversal’s content portfolio includes more than 6,500 feature films and 170,000 television episodes, with programming from Universal Pictures, Focus Features, Universal Television, UCP, Universal International Studios, Sky Studios, Universal Television Alternative Studio, NBC Late Night properties, DreamWorks Animation, Telemundo, and more.

Jennifer Vaux, VP, content acquisition & programming for The Roku Channel said: “As FAST continues to gain incredible popularity in the marketplace, we’re excited to bring such terrific content options – including a strong roster of very well-known, fan-favorite programming – to our viewers.”

“NBCUniversal has an unrivaled catalog of iconic series that have withstood the test of time and entertained audiences around the world,” added Bruce Casino, EVP, sales & distribution, U.S. for NBCUniversal global distribution. “We are excited to expand upon our longstanding relationship with The Roku Channel and dive into the dramatically growing FAST sector by partnering with them to bring our beloved TV shows to their viewers.”