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Ubisoft, Animaj tap OTTera to deliver FAST Rabbids
Ubisoft Film & Television, the film and television division of the video game company Ubisoft, and kids media company Animaj have teamd up to tap FAST and OTT app provider OTTera to deliver IP-based FAST channel Rabbids (Lapins Crétins), created by Ubisoft and distributed by Animaj to 13 countries across Europe through Samsung TV Plus.
The collaboration will introduce the Rabbids (Lapins Crétins) brand to new fans, including in the UK, France, and Spain, according to the trio.
The strategic collaboration between OTTera, Animaj, and Ubisoft Film & Television brings the world of Ubisoft Film & Television’s Rabbids Invasion animated series to a wider audience.
OTTera’s OTT solutions power the channel managed by Animaj and deliver the service to platforms like Samsung TV Plus. The Rabbids Invasion channel is now available to viewers in 13 European countries.
“We are thrilled to be in partnership with Animaj and to expand upon our partnership with Ubisoft. Rabbids is a fun brand with a strong following that I’m sure will bring joy to many new fans across the rapidly expanding FAST landscape” said Stephen L. Hodge, CEO of OTTera.
“Partnering with Samsung TV Plus and OTTera is a tremendous opportunity to expand the reach of Rabbids and introduce their wacky characters to new fans. This collaboration strengthens the bond between the series and its fan base while offering an exclusive channel dedicated to the hilarious Rabbids. We’re excited to be part of this endeavor and bring comedy and family entertainment to European audiences,” said Gregory Dray, co-founder of Animaj.
“We’re delighted to work with Animaj and OTTera to bring the light-hearted antics of the Rabbids to fans and newcomers to the series,” said Helene Juguet, Managing Director, Ubisoft Film & Television.