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Indonesia’s Vidio taps Access’s NetRange to extend smart TV reach
Access-owned white label smart TV and OTT platform provider NetRange has struck a new strategic partnership with Indonesian streamer Vidio.
This agreement will extend the reach of Vidio’s premium video-on-demand service in Indonesia through inclusion in the NetRange Smart TV App Store ecosystem.
Owned by PT Elang Mahkota Teknologi Tbk, Vidio offers a range of content, free-to-air and subscription channels, live streaming, films and dramas.
Vidio claims over 60 million active users for its service and counts over five million app downloads through the App Store and Play Store. According to DTVE sister research outfit Omdia, Vidio had five million paying subscribers at the end of last year thanks in part to its coverage of the Qatar World Cup, but has since seen that total drop to 3.25 million at the end of Q1, placing it ahead of Netflix and behind Disney+ Hotstar and Viu.
Alongside premium regional content, Vidio offers international movies from leading Indian production houses such as Eros Now, and Hollywood blockbusters such as Fast and the Furious, Jumanji, and John Wick. It also offers live sports coverage, including major international events such as the UEFA Champions League and the English Premier League.
“The combination of ‘must watch’ Indonesian content like our massive hit Married with Senior alongside global hits such as the English Premier League and Hollywood blockbusters has put Vidio in pole position in the race for streaming audiences in Southeast Asia’s largest video market. Expanding our reach through the partnership with NetRange enables us to capitalise on this success, bringing great content to even more people direct to the biggest screen in the home,” said Hadikusuma Wahab, chief product officer of Vidio.
“NetRange is delighted to embark on this journey with Vidio as part of our drive to bring high-quality content and innovative consumer experiences to consumers via smart TVs in the booming Indonesian video market. Inclusion in NetRange’s Smart TV Apps enables Vidio content to be enjoyed by even more of the region’s consumers,” said Michi Uemetsu, CTO of Access.