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A+E Networks names Marianna Kritikos VP for commercial advertising and partnerships
A+E Networks EMEA has appointed Marianna Kritikos vice president of commercial advertising and partnerships.
Kritikos who joined A+E Networks EMEA in 2013, mostly recently served as director of on-air strategy (UK and International) and director of commercial operations (Nordics and Benelux). In her new position, she will also assume the role of regional director for Nordics & Benelux
The exec will be tasked with leading the A+E Networks EMEA’s London-based sales team, with a remit to drive digital and sponsorship and airtime revenues across its channel brands in the UK, Nordics, Benelux, Central and East Europe, Africa, and the Middle East. She will manage relationships with A+E Networks EMEA sales houses across multiple territories, including Sky Media, RTL, and Viaplay, as well as, oversee pan-regional ad sales campaigns.
Kritikos has also held previous stints at Sky and the former Time Warner.
Effective immediately, Kritikos will report to Adrian Pilkington, COO of EMEA and GM of Northern Europe, the Middle East, and Africa.
Commenting on her appointment, Pilkington said, “Marianna has a wealth of commercial and operational experience and is an extremely successful and respected leader within our business. Her previous experience at Sky gives her a great understanding of our most important partnership. We’re excited to see her excel as our business evolves.”
Kritikos added, “I’m excited to be taking on this new role at a time of growth for A+E Networks EMEA. I look forward to unlocking opportunities that innovate, build and drive adoption of new advertising solutions for partners.”