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Eurovision secures Women’s World Cup
Eurovision Sport, a division of the European Broadcasting Union (EBU), has secured a new agreement with FIFA to broadcast next year’s FIFA Women’s World Cup 2023. The deal covers 28 territories on behalf of 32 EBU Members, including four radio members, and includes transmission on television, digital and radio.
As part of the deal, EBU Members are committing to more coverage than ever before. Key matches will be covered on free-to-air linear TV in all territories and, in some countries (including Switzerland and Ireland), EBU Members have committed to show the entire event free-to-air, with at least one match per day on free-to-air linear TV. Highlights of the event will be widely accessible and Eurovision News will support EBU Members with a large output of news clips throughout the competition.
The deal is welcome news for the EBU, whose members reported record audience figures and coverage of the FIFA Women’s World Cup 2019. Glen Killane, executive director of Eurovision Sport, said: “This agreement will build on the great legacy of the FIFA Women’s World Cup 2019. Next year’s World Cup provides us with an opportunity to once again show that public service media is committed to ensuring that showcasing women’s sport continues to be central to our mission.”
Sarai Bareman, FIFA chief women’s football officer, said: “With the Draw now complete, the FIFA Women’s World Cup 2023 is set to be one of the biggest women’s sporting events ever. Alongside FIFA’s commitment to accelerate the growth and development of women’s football, free-to-air broadcasters will play an important role in attracting new audiences and growing the game. We look forward to working with the EBU and bringing the tournament and women’s football to new fans in the region.”