FIFA invites UK bids for Women’s World Cup

FIFA has launched an invitation to tender for the UK media rights to next year’s Women’s World Cup. 

The invitation to tender, which follows a similar invitation in France, comes as interest in the event continues to grow at pace. The most recent edition in France in 2019 attracted a global audience of over 1.1 billion viewers and broke domestic viewing records in the UK, where a peak audience of 11.7 million viewers was reached for the semi-final between England and the US – the top sports audience of the year – according to FIFA.

The 2023 event will be co-hosted by Australia and New Zealand and will take place in nine host cities and 10 stadia across the two countries from July 20 to August 20.

The 2023 Women’s World Cup will be the first edition of the tournament to feature 32 teams, up from 24.

FIFA said that the tender process will allow its to select the media companies that are best placed to achieve its overall objectives to deliver high-quality, comprehensive coverage of the event and attract financial investment to help support and accelerate the growth and development of women’s football.

Media companies and organisations wishing to participate in the tender process can request the tender document by email.

Bid submissions to FIFA must be received by 11:00 CEST on Tuesday, July 12.