LTN launches Lift cloud playout tech

Video transport provider LTN Global has announced the launch of a new cloud-based playout solution.

The tech, LTN Lift, is a fully managed, cloud-based playout solution for the automated creation of live, linear channels to reach cross-platform audiences. The company will showcase the solution in greater detail at NAB Show 2022 later this month.

The solution promises to enable broadcasters to widen their reach across OTT platforms and FAST services while maximising the yield from their content assets.

LTN Lift combines LTN’s advanced playout, signaling and video transport technologies that are built around its IP video network. 

In addition, LTN Lift enables customers to automatically create new channels in the cloud, with altered programming to fit cross-platform programming requirements.

Malik Khan, executive chairman and co-founder of LTN, said: “In a fiercely competitive and complex media landscape, maximising the value and reach of your content has never been as important as it is today. Media customers need to get their best content to viewers wherever they are watching — and they need to do this efficiently and at scale. LTN Lift is a unique service that empowers our customers to lead in the digital era, and we’re already seeing early adopters among broadcast groups achieve outstanding results.”