ATEME integrates AVS2 into TITAN for Chinese market

Video delivery solutions provider ATEME has announced the integration of the second-generation Audio Video Standard (AVS2) into its TITAN range of products as it expands its reach in China.

AVS2 is the digital audio and video compression standard formulated by the Audio and Video Coding Standard Workgroup of China which aims to meet the needs of China’s audio and video industry.

ATEME said that Integrating AVS2 into its TITAN solutions “reinforces its commitment to the Chinese market” and comes as the country’s video industry shifts towards UHD and OTT services.

Xiao Zhang, Sales Director, ATEME, said: “Our technology powers hundreds of 4K broadcast channels worldwide and our solutions are highly scalable for HDR. The full control of these technologies grants not only unmatched performance but also a high level of flexibility. With AVS2 integrated into our TITAN solution line, we’re reaffirming our commitment to our Chinese customers and giving them the tools they need to offer unparalleled video quality in what is an increasingly competitive landscape.”