Media Distillery lands funding boon

Roland Sars

AI tech provider Media Distillery has announced that it has secured €3 million in funding from entrepreneurs and execs from across the industry.

The Amsterdam-based company said that the funds will be used to drive its international expansion and to extend its analysis technology platform. Media Distillery’s Deep Content Understanding tech reaches over 40 million viewers globally on a daily basis, with its clients including Telenet, Eutelsat and Proximus.

In addition, the investment will go towards the expansion of the company’s team, to grow its international business, and to scale the research and development teams.

Roland Sars, CEO of Media Distillery, said: “The commercial potential of creating a ‘sticky’ video environment is enormous when consumers are engaged to a video platform that is personalized to one’s interests and when they can discover relevant content in the blink of an eye. Media Distillery’s use of AI technology to tackle these matters and gives video platforms the opportunity to set themselves apart from competition and boost viewership metrics.”

Geert Vos, CTO and founder of Media Distillery, said: “Our team is working hard every day to make an impact on the viewing experience of millions of consumers worldwide and this funding from leaders within our industry shows us we are on the right track, is a boost to our growth ambitions and stimulates us to continue innovating.”