Vewd adds support for BML and Hybridcast in major play for Japanese growth

OTT and Hybrid TV solutions provider Vewd has added support for Broadcast Markup Language (BML) and Hybridcast in its Vewd Core SDK

Vewd Core with BML and Hybridcast is available for both Linux and Android, and delivers support for Japanese market-ready devices with a unified OTT and hybrid TV environment that reduces manufacturer time-to-market and lowers support costs.

BML and Hybridcast are leading TV standards in Japan, where they enable interactive services delivered over broadcast, including program guide information, weather forecasts, news, and interactive viewer experiences within TV programs. According to the Japanese Electronics and Information Technologies Industry Association (JEITA), nearly two million Hybridcast televisions have sold in Japan so far in 2020, with the most recent quarter showing 29% year-on-year growth.

Vewd meanwhile is the world’s leading provider of hybrid TV solutions with its Vewd Core Hybrid TV Module shipping on almost 20 million TVs each year. The addition of BML and Hybridcast to HbbTV and ATSC 3.0 as supported hybrid TV standards, Vewd says that it can be a reliable provider for TV makers across the world.

The support for BML and Hybridcast also extends to Vewd’s recently announced white-labeled automotive platform for infotainment systems in cars.

Aneesh Rajaram, CEO, Vewd, said: “With Hybridcast growing rapidly, we believe now is the perfect time to extend our hybrid TV support to fulfill essential Japanese market requirements across key consumer device categories. Manufacturers can now choose one vendor to deliver both OTT and hybrid TV support in all regions, across all operating systems, and on all major chipsets.

“We substantially reduce complexity, while delivering the quality and consistency trusted by the world’s leading TV manufacturers for over 15 years.”