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Disney confirms November 17 for Latin American Disney+ launch
Disney+ will continue its global expansion by entering Latin America on November 17.
Confirmed on social media, the company confirmed the date for its SVOD launch in Latin America – including Brazil – and the Caribbean.
On its Q2 earnings call, Disney CEO Bob Chapek said that the streamer would launch in the region in November without explicitly mentioning a date. Now with a date in place, Disney+ is set to be in a significant amount of the globe by the end of the year.
Chapek said: “By year-end, Disney+ will be available in nine of the top 10 economies in the world.”
This comes at a time of rapid expansion for Disney+, with the SVOD set to launch on September 5 in Indonesia via Hotstar and in Portugal, Belgium, Finland, Iceland, Luxembourg, Norway, Sweden and Denmark on September 15.
With its largest money-making segment, parks and experiences, being critically hit by the coronavirus pandemic, Disney is increasingly looking to its DTC segment to fill the gap – and it is proving to be a successful focus.
The company now has more than 100 million global SVOD subscribers, with 60 million for Disney+ alone.
Chapek said: “The incredible success we’ve achieved to date has made us even more confident about the future of our direct-to-consumer business and our ability to be more aggressive in our approach. Going forward, this confidence, coupled with the trends we’re seeing in the multi-channel universe, will lead us to pursue even more innovative and bold initiatives as we continue to grow the business.”