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NBCU signs distribution deal with Google for Peacock, will offer three months free premium
Comcast’s NBCUniversal has signed a deal with Google to bring upcoming streamer Peacock to Android, Android TV and Chromecast devices at launch on July 15.
Android and Android TV users will also receive complimentary access to Peacock’s Premium tier (typically US$4.99 per month) for free through to October 15.
The streamer will launch with a free tier which offers more than 7,500 hours of content, an ad-supported premium tier with 15,000 hours of content (including live sports such as the English Premier League) and an ad-free premium tier.
In addition to on demand content like Parks And Recreation and the Peacock original series Brave New World, Peacock will also offer live programming from the likes of CNBC and E!.
Maggie McLean Suniewick, president of business development and partnerships at Peacock, said: “Given Google’s extensive customer reach, millions of people will be able to start streaming Peacock on their preferred platform or device this July.
“We’ve made Peacock free to our distribution partners, including Google, because we want people everywhere to stream Peacock, and the Peacock Premium promotion demonstrates our commitment to providing incredible value for our mutual customers.”
Matt Bond, chairman of content distribution at NBCUniversal, added: “As millions of our viewers have already seen the massive benefit of having Peacock available to them these past few months, we look forward to leveraging the unprecedented reach of Google’s platforms and devices, to provide Peacock to even more fans on July 15,” said “Google continues to be a terrific partner as we aim to deliver NBCUniversal’s world class content across all of their platforms and devices.”