The Q India comes to Airtel Xstream

Youth broadcaster QYou Media has signed a deal with Bharti Airtel to bring The Q India to its Airtel Xstream service. 

Airtel Xstream is a converged digital entertainment experience that offers a catalogue of live TV channels, movies, TV shows, and more across 14 languages. The company said that the service is part of its vision to build “a world-class digital entertainment ecosystem for Digital India.”

The Q India content will be available to Airtel customers across Airtel Xstream app, Airtel Xstream Hybrid Box and Airtel Xstream Smart Stick.

Nupur Chaturvedi, head of content revenue and partnership, Bharti Airtel said: “The Q India offers top digital content from many of India’s leading online and social influencers and we are delighted to partner with them as part of our endeavor of building a world-class digital content ecosystem and making it accessible for customers through Airtel Xstream.”

Curt Marvis, CEO of Q India said: “As we continue to grow our reach across India, it is critically important to partner with companies like Airtel that are executing on a vision of anytime/anywhere entertainment.

“Our target Young India audience is growing up in a world where every screen is a place to consume video and Airtel shares our commitment to bringing them the entertainment they want with ease. We are thrilled to be a part of the Airtel Xstream platform.”