Discovery taps Synamedia for APAC distribution

Factual content giant Discovery has tapped technology outfit Synamedia to provide its virtualised Digital Content Manager (DCM) to help deliver Discovery’s Asia Pacific distribution.

A long-time Synamedia PowerVu customer, Discovery is centralizing its Asia Pacific uplink compression systems to its Sterling ,Virginia broadcast centre.

According to Synamedia, the virtyualised DCM, which complements traditional satellite distribution, enables Discovery to transition its distribution architecture to an IP-based virtualized video processing environment.

Discovery has employed Synamedia’s PowerVu Network Centre to securely distribute its live linear international channels from hardware to a virtualised environment in the U.S. to feed the Asia Pacific region distribution.

“We are excited to move to Synamedia’s next gen virtualized DCM architecture for our Asia Pacific distribution. Uninterrupted service is non-negotiable for us as we strive to provide the best viewing experiences for our audience. We needed a partner we could trust that can help us transition without impacting service delivery, and to continue to deliver high quality content to our clients,” said Jim Rossiter, Vice President of Distribution, Americas and Asia, for Discovery.

“Discovery is a true innovator and leader in entertainment today. Their trust in our technology to securely deliver their content to their audience throughout the world, on a variety of devices and over a variety of networks, is reflective of the innovation we are bringing to market and the focus we place on serving industry leaders like Discovery. The virtualized DCM is a key component of our video network portfolio, and our partners and customers around the globe are taking advantage of this solution to transition their businesses as they implement cloud and hybrid architectures that are flexible and future-proof,” said Dave Longaker, SVP and general manager, Americas, Synamedia.