Globecast taps Guzman for VP CAAD Americas role

Media distributor Globecast has appointed Berto Guzman as VP head of content acquisition aggregation and distribution (CAAD) for the Americas.

In the role, which he takes immediately, Guzman is responsible for programmer partnerships and platform distribution to build upon the continued success of the company’s content business throughout the Americas.

Guzman is well-established in the industry, with over 20 years of experience in content distribution and contract negotiation. His background includes content distribution for Starz and DirecTV. He joins from Zee TV networks, where he served as SVP content distribution and strategy. Prior to this, he was the VP content distribution and marketing at music network REVOLT TV.

“It’s an honor to work for a company that’s considered the premiere source for international content. I’m excited to forge ahead with Globecast’s commitment to distribute premium content to traditional and OTT operators in every manner including SVOD, AVOD, and bundled packages throughout the Americas,” Guzman commented.

Guzman will report to Tim Jackson SVP sales and marketing for the Americas, who said: “Our CAAD business unites channels from around the world with local distribution partners, providing significant additional reach. We work across both broadcast and OTT platforms, aggregating content and handling the associated rights. Berto’s impressive experience will build upon our considerable success in this area, and we’re delighted for him to join our team.”