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Cars&Stars TV secures berth on iflix
Male-skewed thematic channel Cars&Stars has launched on the iflix streaming platform through its agents Kick Media.
Cars&Stars TV, which features short-form content under two minutes long featuring cars, yachts and planes. is available to all iflixVIP subscribers across Asia, including Malaysia, Indonesia, the Philippines, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives, Cambodia, Nepal, and Bangladesh on a dedicated linear channel in iflix’s live hub.
Craig Galvin, iflix global director of content, said: “iflix affirms its content strategy and its dedicated focus on the mobile-first generation with this latest content alliance with Cars&Stars TV to further boost the company’s growing linear lifestyle channel offering in our commitment to serve the most engaging formats to our subscribers.”
Cars&Stars CEO Valentin Pertsiya said: “We are extremely pleased to begin this new partnership and to reach millions of our fans through iflix platform. Our channel Cars&Stars is unique and very diverse from the other motor channels. The short-form content cover many topics and attract the attention of all age male audience. We are really happy to expend our offering with iflix and looking forward for a long-term and successful collaboration.”