Motorsport.tv rolls out freemium OTT model

Motorsports and automotive-focused over-the-top service, Motorsport.tv, has embraced the freemium model after launching a free account option.

Free account users can get access to ‘standard content’, including more than 1,000 live stream events and races each season and over 3,000 hours of video-on-demand.

Viewers who pay US$3.99 per-month or US£39.99 per year will also be able to access premium content including material from WEC, World Superbikes, the Le Mans archive, TCR Europe, the Duke archive, ELMS and Super Formula.

“As an enterprise solution for rights-holders and promoters, the integrated digital ecosystem across Motorsport Network helps to refer the largest motorsport and automotive audiences to Motorsport.tv,” said Olivier Dufour, senior vice-president of video distribution for Motorsport.tv.

“Over 31 million customers come to us each month from our chat forums, news and review websites and our ecommerce platforms. This means we can offer rights-holders an unmatched global audience for their video and live streaming content at Motorsport.tv.”