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Eleven teams with Twitter for Ivy League football
Sports broadcaster Eleven Sports has struck a deal with Twitter to live-stream Ivy League American football games.
Eleven will stream seven games during October and November on its @ElevenSportsUSA Twitter feed.
The game will be available for free to logged-in and logged-out users on Twitter and connected devices globally. Eleven will post additional features including game-in-progress clips during the live streams.
The partnership kicked off on Saturday with a live-stream of a match between Harvard University and Cornell University and will continue October 14 with University of Pennsylvania v Columbia University.
“Eleven Sports aims to meet the demands of underserved fans everywhere and with this innovative partnership we are doing just that – making top college action available in a very accessible and engaging way,” said Marc Watson, executive chairman and group CEO, Eleven Sports.
“We are truly platform agnostic, we will go where the fans demand to consume their sports action and we are looking forward to working with Twitter and the Ivy League to grow this exciting partnership for the benefit of these dedicated fans.”