BT partners with Elemental to standardise multi-device delivery

BT is working with Elemental to unify its traditional and multiscreen headend, serving BT TV Everywhere, BT Sport App, and BT Ultra HD services using Elemental software.

Elemental powers a unified headend for subscription linear channels delivered to IPTV set-top boxes as well as multiscreen devices as part of the BT TV Everywhere video infrastructure.

Meanwhile, Elemental Conductor software manages Elemental Live encoder clusters that process multiple channels of standard and high-definition content for delivery to viewers. This infrastructure lets BT scale from 90 to 250 channels and provide subscribers live, on-demand, and time-shift services, such as catch-up TV, restart TV, and network PVR.

“Proven, scalable software-defined video solutions from Elemental enable BT to give subscribers the ultimate viewing experience while giving us the flexibility to expand our services in a rapidly-changing marketplace,” said Greg McCall, managing director of TV Technology and content for BT.

“Through our partnership with Elemental, we are increasing operational efficiency, assuring the highest quality 4K services for our viewers, and providing customers a unified experience across multiple delivery platforms.”