BT to stream live NBA match build-up on Facebook

UK service provider BT is due to stream pre-match build-up of the NBA’s Global Games London event later this week live on Facebook.

BT will air the before-match basketball coverage through the BT Sport Facebook page and will feature “live appearances from many of the A-list celebrities attending the event.”

The NBA Global Games London 2015 will feature a match between the Milwaukee Bucks and New York Knicks, which will be held at The O2 Arena in London on January 15.

“Fans can catch the stars dropping into ‘The BT Sport Facebook Lounge’ on their way into the arena to chat, hang-out, and play various games and challenges,” said BT.

“All-star guests will ‘check in’ via Facebook to ‘The BT Sport Facebook Lounge’, and post photos on their Instagram pages hashtagging #btsport. Fans can put their questions to the guests via BT Sport’s Facebook page.”

BT also has the exclusive live TV rights to the game in the UK, and will air it on its BT Sport 1 channel.