IBC expecting 4% growth in visitors by end of today

This year’s IBC show had attracted 54,460 visitors as of 10:00 this morning, up 2.8% up on last year’s closing number, according to CEO Mike Crimp. Crimp said he expected the final figure to be about 4% up on last year’s show.

Crimp said that the new IBC Content Everywhere venture, launched last year, had seen good take-up by exhibitors, with 10,000 visitors enrolled. He said a new Lat Am event would be organised in Sao Paolo next year. Crimp said IBC was in the final stages of strking an agreement to organise this event.

The next Content Everywhere MENA event will be in Dubai from January 20-22.

“These are regions where the economy is growing fast…and there is a real thirst for knolwedge delivered in a high-quality way,” he said.

Mike Lumley, conference chairman, said that this year’s conference was the best attended to date and had generated more of a buzz than in previous years, with 280 speakers across 70 sessions from 27 different countries. He said that this year’s conference had a sharper editorial focus, with high attendances throughout.

Exhibition rebookings stood at 21,000 square metres as of 10.15, with an expectation that last year’s figure would be exceeded by the end of the day, according to event’s organisers.

The next IBC show will take place from September 10-15, 2015.