Deutsche Telekom taps Massive Interactive for LG VoD launch

Multiscreen platform provider Massive Interactive has been working with Deutsche Telekom to expand its Videoload service in Germany to LG smart TVs. 

Using the Massivision multiscreen development kit (MDK), Massive integrated its multi-device core application to the Deutsche Telekom environment, enabling the delivery of a native LG TV application, the company said.

Video-on-demand service Videoload is available on PCs and Macs, Deutsche Telekom’s own Entertain IPTV offering and on Samsung smart TVs.

Deutsche Telekom is Massive’s first customer in Germany.

Gert von Manteuffel, vice-president product management, TV and video, Deutsche Telekom, said: “We’ve chosen to work with Massive for their proven expertise in this field and their ability to manage both the technical complexity of connected TV systems and seamless integration with our legacy systems. They have been able to deliver a high quality solution within a short timeframe which has been extremely valuable to us.”