Paramount launching in Russia and Hungary

Viacom has struck new carriage deals for the Paramount Channel in Russia and Hungary.

In Russia the channel, which is programmed with features from Paramount and other US studios, launched on Rostelecom today (February 18). It is carried in the pay TV operator’s ‘Movie’ and ‘Maximum’ packages.

The channel has also launched in Hungary on the Tarr Kft., PR Telekom, Invitel and Magyar Telekom services with a localised version hitting the Hungarian market last week.

David Lynn, managing director, VIMN UK, Australia and Central and Eastern Europe, said: “We’re delighted that Russia and Hungary will be amongst the first markets globally to introduce the Paramount Channel brand and its world class line-up of films to pay TV audiences.”