IPTV market leads Russian pay TV growth

The Russian IPTV market grew by 62% over the last year, compared with growth of 3% for the country’s cable industry and 20% for satellite TV, according to a survey by J’Son & Partners Consulting.

The overall Russian pay TV market amounts to 31.9 million homes, according to J’Son & Partners. About 1.3 million of the 1.8 homes that signed up for satellite services last year subscribed to low-cost operator Tricolor TV’s service, giving it a 28% pay TV market share. Other pay TV leaders include Rostelecom with 21%, MTS with 9%, ER-Telecom with 7% and Akado with 4%.