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Maxdome to launch on Sony devices, strong growth for Pro7Sat.1
German video-on-demand service Maxdome is to launch on PlayStation games consoles before the end of the year, with the service also to offered via Sony internet TVs, Blu-ray players and home theatre systems.
Maxdome’s owner ProSiebenSat.1 said the deal with Sony meant that Maxdome would expand its potential reach to over 10 million devices in Germany.
Maxdome is also revamping its user interface, adding new navigation layers and allowing more customised searches.
ProSiebenSat.1 has also reported revenue growth of 6.5% to €634.8 million for the first quarter, driven by a strong contribution from its ‘digital and adjacent’ business unit, which includes Maxdome and which saw revenues rise 31% to €70.5 million. The German advertising market also performed strongly during the quarter, but programming sales declined significantly. Recurring EBITDA was €141.6 million, up 8.9%.
CEO Thomas Ebeling said that the results meant that the company had already realised over 30% of the additional revenue potential it had targeted up to 2015.
Separately ProSiebenSat.1 has extended an output deal with CBS Studios International for broadcast and video-on-demand rights to the studio’s content, including series Navy CIS, NCIS: LA and Hawaii-5-0, for an unspecified number of years.